

When you hear the term “user interface (UI) animation,” you might picture complex 3D animations like those in movies. However, UI animation refers to simpler motion animations used in user interfaces. Despite their simplicity, UI animations play a crucial role in enhancing user retention. In this article, we will explore the definition, types, and benefits of UI animation.
UI animation, as defined by Oho Interactive, is the implementation of motion or movement to enhance interactivity in a product. These animations improve the visual design of applications and tend to be simple yet impactful. With advancements in technology, UI animations now prioritize minimal animations that do not disrupt the user experience.
Initially, UI animations were linear, but modern applications reflect real-world interactions, such as gravity, weight, and speed, making the animations feel more realistic. For example, swiping gestures on a screen. According to Career Foundry, UI animations can help users navigate more easily and subtly influence their decision-making process.
User interface animation plays a vital role in enhancing user retention and improving the overall user experience. By implementing UI animations effectively, developers can reduce cognitive load, increase user engagement, and create memorable interactions. It is essential to understand the principles of good design and animation to achieve maximum results.